NBN Co is the Australian National Broadband Network, delivering high-speed internet access to communities across the country. We work tirelessly to ensure that Australians have access to reliable, high-quality internet connectivity. No matter where you are located, NBN Co is here to serve you.
Why NBN Co Engaged Avoca
Avoca was engaged to help NBN Co develop and deliver cutting-edge field service toolkit across in Australia.
To learn more about our services and solutions, visit nbnco.com.au
What Avoca did.
● Product Team Resourcing
● To Market Product Strategy
● Full Brand Development
● Product Development & Design
● Service Design, Campaign
● Campaign Development for Traditional & Social.
● Customer Experience Insights
● Experience Product Design
● Service Design Journeys
● Management Consulting
Result/outcome:
Leveraging SD, CX, XD, and ECD Business and Product Research, we were able to identify key buying behaviours and new personas. We were able to design & develop a field service product offering along with a 'go-to market strategy', launching a product in a target demographic which resulted in high absorbtion.